About Us

Helping you bring the funny

Let's be honest, there aren't many better feelings in life than making people laugh (as long as it's with you and not at you, obviously). The only things we can confidently place higher up on the list of life's great pleasures either cost an arm and a leg, are a tad too spicy for this family friendly "about us" section or even in some cases, both...

From friends and family to complete strangers you pass in the street, we bless you with the power to make them all grin, giggle and guffaw without having to say a single word yourself. As for what happens when you do finally decide to open your mouth though, well you're on your own for that part.

All our products are made with silliness in mind. We never take ourselves too seriously and the chances are if you're reading this, you probably don't either. So if you're into Dad jokes, worryingly obsessed with cats or just proudly fluent in sarcasm, we've got the perfect fit for you.

How it all started

ljunlimited.com began back in 2016 in a tiny London studio flat as a side project between a couple of clueless friends dipping their toes into the online world, armed with nothing but a laptop and questionable amounts of instant coffee. What started out as a novelty gift and gadget store, LJ Unlimited slowly gained enough momentum to allow us go after our true life purpose (designing whimsical t-shirts for like-minded jokesters) thus giving birth to U Apparel. The support we've received from our loyal UK base since then has allowed us to develop, expand and offer a tasty range of fun and affordable items worldwide.

Silly With The Slogans, Serious About Quality

Anyone can come up with a cute slogan and stick it onto a flimsy t-shirt. So as much as we love the funny side of things we still realise the importance of quality. For us this means prioritising comfort, breathability and durability in every one of our products.

By using premium cotton in all our t-shirts, hoodies and sweatshirts we ensure you receive a product that is satisfyingly soft to the touch and will last for years to come. The wash resistant printing process guarantees you peace of wash after wash; while the non iron fabric saves time, giving you one less thing to worry about when you're getting ready to flaunt your U Apparel threads. 

Keeping Ethics In Mind

We can proudly say that 100% of our products are made in compliance with worldwide responsible accredited production (WRAP) standards. This ensures safe, lawful, humane and ethical practises at every stage of the manufacturing process. All printing and packaging also takes place in the UK & USA, keeping things close to home and guaranteeing fast shipping times to the majority of our customer base.

Always Here To Help

We're here to answer any questions you may have about your order anything else you may want to know. We'll always get back to you as soon as possible and aim to get back to every email within 24 hours, even at the busiest of times. Head over to our contact us page for full details on how to get in touch.

100% Satisfaction Guaranteed

We're so confident in the quality of all our items that we offer a store-wide 60 day money back guarantee on every product. So if you're not 100% happy with your order for any reason just return it to us for a full refund or exchange, no questions asked.

So sit back, relax and treat yourself to a head turning tee today.